The Sales History Podcast

The 100-Year Sales Echo: Repeating History, and What Happens Next?

Todd Caponi Season 5 Episode 8

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In March of 2022, I released an episode of this podcast called "Using History To Predict - The Future of Sales", as we had been repeating the 1920s. Here we are over 3 1/2 years later, and so far, it's been right on! 

In an article I found from 1921, the writer describes in striking detail what was happening at the time, coupled with profound advice and guidance on how to prepare for what's to come.

In this episode, I walk you through the overlap, share paragraphs from the article, and help you predict the next few years. I'm no Nostradamus, but history repeating is batting almost a perfect 1.000!

@saleshistorian on Instagram - daily quotes, pics & comics from the past
The Transparent Sales Leader - The book on revenue leadership includes several quotes and lessons from past sales.
The Transparency Sale - the first book, (ironically) named one of the top 100 sales books of all time.

COMING IN JANUARY OF 2026 - Four Levers Negotiating - chock full of history quotes, too...pre-order now. 

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