The Sales History Podcast
Welcome to The Sales History Podcast, the show that uncovers the forgotten stories, ideas, pioneers, and moments that shaped the sales profession and what they can teach us about selling, leading, and earning trust today.
The show is hosted by three-time award-winning author of The Transparency Sale, The Transparent Sales Leader, and Four Levers Negotiating, who has earned the Certified Speaking Professional keynote speaker designation, is a go-to-market sales trainer, and a sales nerd, Todd Caponi.
The Sales History Podcast
The First Sales Methodology
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In another case of a misguided Google result, it's time to set another record straight. What was the first "modern" sales methodology?
What was it? Who developed it? And why did it serve as a baseline for so many companies throughout the early portion of the 1900s?
@saleshistorian on Instagram - daily quotes, pics & comics from the past
@saleshistorian on Twitter - daily quotes, pics & comics from the past
The Transparent Sales Leader - my newest book which includes a number of quotes and lessons from sales' past.
The Transparency Sale - the first book, named one of the top 100 sales books of all time.
People on this episode
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