The Sales History Podcast
Welcome to The Sales History Podcast, the show that uncovers the forgotten stories, ideas, pioneers, and moments that shaped the sales profession and what they can teach us about selling, leading, and earning trust today.
The show is hosted by three-time award-winning author of The Transparency Sale, The Transparent Sales Leader, and Four Levers Negotiating, who has earned the Certified Speaking Professional keynote speaker designation, is a go-to-market sales trainer, and a sales nerd, Todd Caponi.
The Sales History Podcast
Lessons from the First Sales Kickoff
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It's sales kickoff season. Kickoffs, or what was called sales 'conventions", have been around for at least 130 years. Today, we dig into the first known kickoff that I could find, from 1887.
We'll dig into what they did, lessons learned from those 100+ year-old kickoffs, and a modern view of how you can apply those to yours today.
@saleshistorian on Instagram - daily quotes, pics & comics from the past
@saleshistorian on Twitter - daily quotes, pics & comics from the past
The Transparent Sales Leader - my newest book which includes a number of quotes and lessons from sales' past.
The Transparency Sale - the first book, named one of the top 100 sales books of all time.
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