
The Sales History Podcast
Bringing the incredible (and sometimes strange) brains from the profession of sales' past to the 2020's - from Todd Caponi, author of The Transparency Sale & The Transparent Sales Leader.
The Sales History Podcast
Why Sales History Matters - If We Don't Know It, Are We Doomed To Repeat It?
Many view the past-10-plus-the-next-10-years as a period where technology is and will completely change the sales profession. But if we use history as a guide, where technology was changing an awful lot more than it is today, salespeople will ruin it again. The rise of the telephone, email, even LinkedIn...may have done more harm than good for a profession reliant on its reputation.
In this look back at the rise of technology-enabled sales from the advent of the telephone, we explore the lessons learned from sales' past as our filter for selecting the sales technologies we leverage in the future.