The Sales History Podcast

From Trusted - to Derided. Where the Sales Profession Went Wrong

July 25, 2024 Todd Caponi Season 4 Episode 11

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The beginnings of the modern sales profession (1890-1920) were associated with trust, respect, and even admiration. 100 years later, the sales profession sits at the bottom of Gallup's annual listings of ethical professions...along with politicians.

What happened? Where did it all go wrong?

I put my finger on it. In this episode, I diagnose the specific period where it all went bad, explore the many justifications and debates around high-pressure versus low-pressure selling, and why we may still have hope to return to those trusted roots.

@saleshistorian on Instagram - daily quotes, pics & comics from the past
@saleshistorian on X - daily quotes, pics & comics from the past
The Transparent Sales Leader - The book on revenue leadership includes several quotes and lessons from past sales.
The Transparency Sale - the first book, (ironically) named one of the top 100 sales books of all time.

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