The Sales History Podcast

Using History to Predict - The Future of Sales

March 15, 2022 Todd Caponi Season 2 Episode 3
The Sales History Podcast
Using History to Predict - The Future of Sales
Show Notes

If the saying "if we don't know history, are we doomed to repeat it" is true, then why can't we use history to also predict the future? In this episode, I attempt to do just that. "Buyers know more nowadays" isn't just a quote from LinkedIn today, but also from a sales book in 1912! More information hasn't meant the demise of the profession - it's created more of a need for it!

With this in mind, let's dissect the past to predict the future!