The Sales History Podcast

Using History to Predict - The Future of Sales

Todd Caponi Season 2 Episode 3

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If the saying "if we don't know history, are we doomed to repeat it" is true, then why can't we use history to also predict the future? In this episode, I attempt to do just that. "Buyers know more nowadays" isn't just a quote from LinkedIn today, but also from a sales book in 1912! More information hasn't meant the demise of the profession - it's created more of a need for it!

With this in mind, let's dissect the past to predict the future! 

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